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"Collectingdata is relatively easy, but turning raw information into something usefulrequires that you know how to extract precisely what you need. With thisinsightful book, intermediate to experienced programmers interested in dataanalysis will learn techniques for working with data in a business environment.You'll learn how to look at data to discover what it contains, how to capturethose ideas in conceptual models, and then feed your understanding back intothe organization through business plans, metrics dashboards, and otherapplications.

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